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Aug 27, 20245 min read
Video for Business Growth #4 - Video Basics
Great news: you don’t need a studio full of expensive gear to create impactful videos. Often keeping it simple is our best option. The less
Jul 17, 20244 min read
Super Charge Your Brand with Authenticity
Once upon a time, in the suburban town of Edison, NJ (just 20 min north of CVP), a young immigrant named Gary Vaynerchuk embarked on a...
Jun 13, 20244 min read
Video for Business Growth #3 - Hooks & Frameworks
This first framework guides your audience through a logical and emotional journey, making your copy more engaging and persuasive. Here's the
May 17, 20243 min read
Marketing Lessons from the World’s Hottest Creative Team
Liquid Death’s VP of Creative, Andy Pearson, issued a public apology, noting this was their “second failed attempt” to work with The Deep
Apr 15, 20245 min read
Video for Business Growth #2 - Content Creation
We’re not just talking about scripts here, we’re talking about the creating the basis for every piece of content you’ll be putting out and
Mar 15, 20243 min read
Proof that Video Impacts Your Sales Goals
When you started your business, you knew you needed to launch a website. And basically there are 3 high level goals for your website: 1 –...
Feb 15, 20244 min read
Video for Business Growth #1 - Content Strategy
You have more value to share than you might realize. It’s all about creating frameworks and processes that minimize the friction of content
Jan 3, 20243 min read
The Importance of Video Marketing - Shorten Your Sales Cycle
As you review your sales and revenue goals each month, it’s disheartening to realize how much time passes in between the time your...
Nov 27, 20223 min read
My Time In Alaska
Although winter's around the corner, it’s always freezing in Alaska! ''Adventures are the best way to learn” There was a week or so this...
Mar 21, 20223 min read
3 Video Marketing Tips
With the rise of the internet and social media, videos have become an essential part of today’s marketing strategies. Reports show that...
Apr 12, 20213 min read
Thriving With Online Education
It’s amazing to see the explosion of online education reaching just about every sector of learning one can imagine. This is an exciting...
Mar 3, 20213 min read
The Death of Trade Shows
Trade Shows No More If you’re a business owner like me, you know what the purpose of trade shows are. Trade shows have the ability to...
Jan 22, 20213 min read
The Pandemic Has Made Video More Important Than Ever
The COVID-19 pandemic has disrupted industries all over the world, particularly organizations who are most often engaging in face-to-face...
Nov 25, 20202 min read
How to Create and Optimize a YouTube Video Asset
Digital assets are assets that we “own” in the digital world, such as websites, email IDs and apps. There are many types of assets, but...
Aug 20, 20204 min read
Quick Tips for Recording Better Video on Your Smartphone
Thanks to smartphones and other financially accessible video production tools, it's becoming easier to shoot great videos without a huge...
Oct 21, 20192 min read
How to Use Your Video Assets on Social Media
One of the brilliant things about creating videos is that you can use the finished product in numerous ways. If you create an intro...
Sep 24, 20193 min read
Facebook Video Ads Production Tips to Capture Engagement
Each day, over 8 million videos are watched on Facebook. While these numbers indicate that plenty of people are actively engaged with...
Sep 3, 20193 min read
How Video is Changing the Face of Online Education
Technology is innovative but disruptive - it changes the way things are done. For example, Uber and Lyft have changed the taxi industry;...
Jul 30, 20193 min read
How to Prepare Your Office for a Video Shoot
Professional video production companies carefully plan all aspects of a video shoot to ensure a smooth production, but it’s important to...
Jun 20, 20193 min read
How to Make an Intro Video for Your Site
Did you know that 78 percent of people watch online videos every week, and 55 percent view them every day? People love watching videos...
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